Blog Archives - dearkatebrandstrategy.com

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Pricing can be a challenge to any photographer. We are artists first and tend to be left-brained. So numbers and marketing are not our forte. Pretty much every photographer has made at least one of these pricing mistakes throughout their business journey. Hopefully, I can help you avoid a few! 1. Not figuring out your […]

5 Photography Pricing Mistakes You Might be Making

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Do you ever notice that you are writing the same emails over and over again? One of the best things I’ve done in my photography business to save time and create a better customer experience is to write canned emails. Canned emails are saved responses you can easily tweak and send over and over again […]

6 Canned Emails that Every Photography business owner needs!

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Growing a small business alongside your children can be an extra kind of challenge. You’re juggling kids’ activities and childcare with balancing your books, posting to Instagram, and then turning around and getting everyone tucked in and ready for the next day. Moms building businesses have superpowers of multi-tasking and getting shit done but that […]

Avoiding Burnout in your Mom-Owned Business

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There are so many tasks that come with running a photography business and bringing on a team isn’t always within the budget. These simple automations will save any business owner time and create a more pleasant experience for your clients.

How to Automate Your Photography Business (without sounding like a robot)

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“No.” is a complete sentence. When it comes to setting boundaries in your photography business there are some more tactful ways to handle client relationships! There are some boundaries every photographer should have. Let’s talk about them and the phrases and responses I use to make sure that I’m building an intentional business but keep […]

No is a full sentence. – Setting and communicating boundaries in your photography business.

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Tired of spending hours and hours editing pictures that may end up buried on a hard drive unloved? Soft-proofing can save photographers time and make them more money + bring happier clients that sing your praises!

What is soft-proofing for photographers?

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  After hearing over and over that in-person sales was the only way to make any “real” money in the photography industry, I dove deep and learned all of the details of what makes it profitable and all of the best practices of selling prints, products, and digital images in person.  Truth is, it worked! […]

Why I Walked Away From In Person Sales