How to Create Brand Guidelines for Consistent, Easy Marketing
Struggling to create content that feels right for your brand? You're not alone! Whether you're DIYing your marketing, using AI, or outsourcing, inconsistent branding could be the reason why your marketing isn’t working as well as it should.
In this episode, I’ll break down:
✅ Why brand consistency builds trust and increases sales (by 10-20%!)
✅ The key elements of brand guidelines that make marketing easier
✅ How to stop wasting time on content that doesn’t feel right
✅ How to create brand guidelines that help you show up confidently
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Learn more at Howyoupicturedit.com
My first business was behind the camera, and thanks to the right website and systems, it now runs mostly in the background — bringing in clients while I focus on helping solopreneurs like you build brands that book.
Whether I’m behind the lens or behind a screen, I’m all about finding simpler, smarter ways to grow a sustainable business — with clear messaging, clean design, solid boundaries, and a little help from AI.
Because between carpools, practice runs, and Knowledge Bowl meets, I need a business that works even when I’m not.
Grab my free website training to learn how to make your site your hardest-working team member.
Whether I’m behind the lens or behind a screen, I’m all about finding simpler, smarter ways to grow a sustainable business — with clear messaging, clean design, solid boundaries, and a little help from AI.
Because between carpools, practice runs, and Knowledge Bowl meets, I need a business that works even when I’m not.
Grab my free website training to learn how to make your site your hardest-working team member.
Hi, I’m Kate — brand strategist, web designer, and yes, still a working photographer.
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